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PThD2 - Making the Case to C-Suite to Invest More in Outreach and Enrollment

‐ Mar 9, 2023 11:00am

Health centers act as enrollment hubs, utilizing navigators, CACs, CHWs and countless other staff that provide outreach and enrollment (O/E) services to their patients and their broader community. While funding streams exist both at the federal and state levels, there’s an argument to be made for continued organizational investment. This means getting buy-in from C-Suite staff. This session will explore how to pitch O/E to the executive level: strategies, data, and other key pieces of information.

Learning Objectives:

  • Understand ways to employ different types of O/E staff to best outreach into the community.
  • Identify different ways to quantify the importance of O/E staff.
  • Review different strategies to best advocate to C-Suite/the board for further investment in O/E staff.