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(CHI) Community Health Institute and Expo

CMJ3 - Best Practices in Engaging the Media on Hot-Button Issues


Aug 28, 2017 3:30pm ‐ Aug 28, 2017 5:00pm


Description

In today's polarized political climate, the news media are increasingly focused on healthcare and proposals that will impact the future operations of community health centers. Health centers and associations are already fielding questions from reporters about the repeal of the Affordable Care Act, proposals to block Medicaid, and immigration-related policy actions. This session will review and share best practices from the field when engaging media on these and other hot-button topics.

  • - Identify effective media engagement practices to ensure facts are correctly represented.
  • - Create nessage points to correct facts and put broader issues in context.
  • - Identify strategies for staying on message under pressure.

Speaker(s):

  • Adela de la Torre, MA, Communications Director, National Immigration Law Center
  • Deb Polun, MA, Director of Government Affairs/Media Relations, Community Health Center Association of Connecticut

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